The role of Software Asset Management in large organisations – past and future
David Vardi, Program Manager, Software Asset Management at Guide Share Europe

Asset Management: The future of IT finance
Rakesh L Kumar, Vice President, META Group

How to control mainframe software costs
Barry J Graham, Independent Consultant, Smart Computing & Xephon

The customer perspective of software procurement and implementation negotiations
Mark Prinsley, Partner and Head of the IT Practice, London office of Mayer, Brown, Rowe & Maw LLP

IBM software strategy for zSeries
David Wilson, IBM EMEA zSeries Software

Answering the five W’s about IBM Sub-Capacity Reporting
Kay Adams, zSeries Software Pricing, IBM Corporation

Wednesday, October 15

The value of benchmarking Software Asset Management activities in large organisations
Irv Brownstein, President, TPG Group

IT’s 3-Point challenge : Software Prices, Cost of IT Service, Business Alignment 
Parm S. Sangha, Principle, 3V Consulting

What’s new from IBM’s pricing land: explaining the different software pricing models 
Kay Adams, zSeries Software Pricing, IBM 

Crossing the chasm – Configuration Management to IT Asset Management
Wouter de Smit President of Consulting Services at MY IT

Negotiating software contracts
Mike Thacker, Senior Partner, SM Thacker & Associates